It happens just a little earlier every year, but never unnoticed.
The holiday decorations begin to appear in shop windows, outside storefronts and sometimes, even in residents' yards.
The isle in the supermarket, the local big box, even many small boutiques change from Halloween to Christmas in what seems like a blink of the eye.
Santana Row's 10th Annual Tree Lighting Ceremony took place last night.
So when do you decide to get the ladder out and hang those light/decorations/etc.?